With blazing-fast performance, enhanced connectivity, Siri AI, and macOS 27, all in a stunning design in seven vibrant colors, the world’s best all-in-one gets even better

Apple® today announced the new iMac® featuring the superfast M6, delivering even more performance and powerful AI capabilities in its strikingly thin all-in-one design. From families and aspiring creators to small businesses, users will experience the speed and power of M6 in everything they do. Featuring a faster CPU and GPU with Neural Accelerators in each core, it blazes through everyday apps and multitasking while delivering powerful performance for creative workflows like photo and video editing. For Intel-based upgraders, the leap is even greater, with up to 18x faster performance than the most popular Intel-based iMac.¹ And together with the Dual 16-core Neural Engine, the new iMac delivers up to 5x faster on-device AI performance than M4.¹ Whether users are taking advantage of Siri® AI and Apple Intelligence™ features across apps and macOS, running local AI models, or vibe coding, iMac is a powerful platform for AI while preserving user privacy.² Connectivity gets even better with Wi-Fi 7 and Bluetooth 6, along with available 2.5 Gigabit Ethernet and storage that is up to 2x faster, so apps and large projects launch in an instant.³ Completing the iMac experience is an expansive 24-inch 4.5K Retina® display; an industry-leading camera, speakers, and mics; up to four Thunderbolt 4 ports; color-matched accessories; and the power of macOS® 27. Available in a spectrum of seven colors — blue, green, pink, yellow, purple, orange, and silver — the new iMac is a tremendous upgrade for existing users and an incredible gateway into everything the Mac can do for new users. Customers can pre-order starting tomorrow, October 28, with availability beginning Friday, November 6.

"iMac is the world’s best all-in-one, and today it raises the bar yet again," said Shelly Goldberg, Apple’s vice president of Hardware Engineering. "With the blazing performance and AI capabilities of M6 supercharging every workflow and the next generation of Apple Intelligence with Siri AI — combined with its stunning 24-inch Retina display, its gorgeous design in seven vibrant colors, and macOS 27 — the new iMac has everything users need to run their businesses, manage their lives, and bring their ideas to life."

iMac with M6: A Huge Leap in Performance and AI Capabilities

With M6, iMac brings even more performance, for everything from everyday productivity to creative workloads and AI tasks. iMac with M6 features up to a 12-core CPU — two more cores than before — delivering the world’s fastest single-threaded CPU performance.⁴ Everything feels extra snappy and responsive for families managing busy calendars, students putting the finishing touches on a project, and small business owners running their companies. An up-to-12-core GPU, also with two more cores than before, now features Neural Accelerators in each core, delivering up to 2x faster graphics for more intensive tasks like photo editing, along with fantastic gaming performance compared to M4.³ Students and creators can now fly through tasks like editing and sharing their latest videos or designing a project for class, all while multitasking with their favorite messaging or entertainment apps. The new Dual 16-core Neural Engine delivers up to 2x faster AI compute than the previous generation, and combined with the advanced GPU and faster memory bandwidth and with higher memory bandwidth up to 170GB/s, iMac rips through AI tasks like running LLMs on device.³ With all this performance packed into its stunning design, iMac is the perfect all-in-one for a wide range of users and workflows.

The new iMac with M6 enables:

• Up to 2.5x faster performance in apps like Microsoft Excel, compared to iMac with M1,¹ and up to 1.5x faster performance than M4, so families, aspiring creators, and small businesses can fly through daily productivity tasks.³
• Up to 3.3x faster graphics performance for tasks including photo editing in Affinity, compared to iMac with M1,¹ and up to 2x faster performance than M4, so content creators can edit like never before.³
• Up to 12x faster on-device AI performance for prompt processing in LM Studio, compared to iMac with M1, and up to 5x faster performance than M4, so users can run powerful AI models, all while keeping their data private.¹
• Up to 2x higher gaming performance with ray tracing compared to M4.³

iMac with M6: A Powerful Platform for AI

Beyond delivering exceptional performance for everyday productivity and creative workflows, iMac is also a powerful platform for AI, enabling users to take advantage of advanced AI capabilities while protecting their privacy. With macOS 27, the next generation of Apple Intelligence is deeply personal, seamlessly integrated across apps, and built with privacy from the ground up. Apple Intelligence powers Siri AI, a new version of Siri that is profoundly more capable, conversational, and personal, helping users get more done than ever before. On iMac, users can tap into Siri AI to ask questions; find what they need across their messages, emails, photos, and more; and take action across apps. Siri AI is built right into Spotlight®, making it easy to search for answers on virtually any topic and ask follow-up questions. With the expansive 24-inch 4.5K Retina display, users can leverage Visual Intelligence with a dedicated keyboard shortcut to ask Siri about anything on their screen, from a chart in a spreadsheet to a photo in a browser tab. Users can also write and edit with Siri almost anywhere they type, and in Mail and Messages, Siri can reflect their typical style and tone.

Apple Intelligence also makes apps smarter and more useful. In Safari®, it powers new tools that automatically organize a user’s tabs into topics; notifies them of website changes, like product restocks or price drops; and enables the creation of custom extensions based on a description. In addition, users can easily create an automation in Shortcuts by simply describing it or tap into intelligent photo editing tools in the Photos app. iMac also supports a growing ecosystem of AI apps optimized for Apple silicon, including LM Studio Bionic and Topaz Studio, helping users learn faster, think in new ways, and get more done.

Best-in-Class Connectivity and Faster Storage

The new iMac features Wi-Fi 7 and Bluetooth 6, along with 2.5Gb Ethernet that delivers up to 2.5x faster wired connectivity than the previous generation.⁵ This means faster transfers of large files, smoother streaming of high-resolution content, and even better performance for gaming and demanding business workflows. And with up to 2x faster SSD read and write performance, apps launch quickly, and large files like photo libraries and video projects load in an instant.³

Up to four Thunderbolt 4 ports enable superfast data transfers and make it easy to connect a wide range of accessories, including external storage and docks.⁶ Users can also connect up to two 6K external displays, creating a vast workspace with more than 50 million pixels to spread out their work.

A Transformational Upgrade

The new iMac is a tremendous upgrade — especially for users coming from an Intel-based iMac, who will experience performance that’s up to 18x faster.¹ And with macOS 27, Siri AI and new Apple Intelligence features integrated across apps make AI tasks on iMac more personal and powerful than ever.

iMac also includes all of the popular features and capabilities that make it the world’s best all-in-one:

• A beautiful canvas for work and play: iMac provides a brilliant canvas for multitasking, immersive movies and games, and more. The stunning 4.5K display delivers crisp, clear details with 500 nits of brightness — offering 5x more resolution and nearly 70 percent greater brightness than the bestselling 24‑inch all‑in‑one PC.⁷ And P3 wide color brings everything onscreen to life with over 1 billion colors.

• Industry-leading camera and audio: A 12MP Center Stage® camera helps keep users perfectly framed on video calls, while Desk View enables them to share a top-down view of their workspace — ideal for educators giving lessons or creatives showing off their latest project. iMac also brings incredible audio to any space. Two pairs of force-cancelling woofers with two tweeters fill the room with bold, bass-rich sound, and Spatial Audio with support for Dolby Atmos creates an immersive listening experience. Completing the phenomenal video and audio experience is the studio-quality three-microphone array.

• A colorful addition to any space: iMac transforms any space with a spectrum of seven vibrant colors, adding a pop of inspiration to homes, workspaces, and storefronts.

• Color-matched accessories and Touch ID: iMac features a color-matched keyboard and mouse or trackpad with USB-C ports, so users can charge all of their favorite devices with just a single cable. Magic Mouse® and Magic Trackpad® make navigation easy and intuitive. And Magic Keyboard® with Touch ID® lets users easily and securely unlock iMac, switch users, authorize Apple Pay®, and download apps.⁸

• Better together with iPhone®: iMac brings everything users love from iPhone to a gorgeous, spacious display. When both devices are used together with Continuity, they are even more powerful — letting users move seamlessly across devices to share files and photos, hand off tasks, and even control their iPhone from their iMac.⁹ Users switching to Mac® for the first time can use iPhone to conveniently and securely transfer settings, files, photos, passwords, and more.

macOS 27 Golden Gate: An Unrivaled Experience

The new iMac comes to life with macOS 27. In addition to Siri AI and Apple Intelligence, iMac gets even more responsive, reliable, and delightful for everyday use with refinements to design, performance, search, and more. Updates to Liquid Glass deliver a more focused and approachable experience. A new slider in Settings gives users the option to personalize Liquid Glass, adjusting it anywhere from ultraclear to fully tinted to match their preference, and app icons are sharper and more defined.

iMac and the Environment

The new iMac was built with the environment in mind and drives progress toward Apple’s ambitious plan to be carbon neutral across its entire footprint by 2030. It is made with 100 percent recycled aluminum in the stand, 100 percent recycled rare earth elements in all magnets, and 100 percent recycled gold plating and tin solder in all Apple-designed printed circuit boards. It is manufactured with 40 percent renewable electricity, such as wind and solar, across the supply chain. The new iMac meets Apple’s high standards for energy efficiency and safe chemistry. As with all Apple products, its paper packaging is 100 percent fiber-based¹⁰ and designed to be recycled.

Pricing and Availability

• Customers can pre-order the new iMac with M6 starting tomorrow, October 28, on apple.com/store and in the Apple Store app in 35 countries and regions, including the U.S. It will begin arriving to customers, and in Apple Store locations and Apple Authorized Resellers, starting Friday, November 6.

• iMac with M6 featuring a 10-core CPU and 10-core GPU starts at $1,499 (U.S.) and $1,449 (U.S.) with education savings. iMac with a 12-core CPU and 12-core GPU starts at $1,699 (U.S.) and $1,599 (U.S.) with education savings. Additional technical specifications, configure-to-order options, and information on Magic accessories are available at apple.com/mac.

• With Apple Upgrade, eligible customers in the U.S. can lease a new Mac with low monthly payments and easily upgrade at the end of their lease.¹¹ Lease iMac with M6 with Apple Upgrade from $28.99 (U.S.) per month, excluding taxes and any trade-in credit, for 36 months.^

• With Apple Trade In®, customers can trade in their current computer and get credit toward a new Mac. Customers can visit apple.com/shop/trade-in to see what their device is worth. With year-round education pricing — available to current and newly accepted college students and educators — customers can save on iMac, along with a wide range of products and services through the Apple Store online and in stores. Visit Apple’s Education Store for details. Customers in the U.S. who shop at Apple using Apple Card® can pay monthly at 0 percent APR when they choose to check out with Apple Card Monthly Installments,¹² and they’ll get 3 percent Daily Cash® back — all up front.¹³ More information — including details on eligibility, exclusions, and Apple Card terms — is available at apple.com/apple-card/monthly-installments.

• AppleCare® delivers exceptional service and support, with flexible options for Apple users. Customers can choose AppleCare+® to cover their new Mac or, in available markets, AppleCare One℠ to protect multiple products in one simple plan. Both plans include coverage for accidents like drops and spills, battery replacement service, and priority support from Apple Experts. For more information, visit apple.com/applecare.

• Every customer who buys directly from Apple gets access to Personal Setup. In these guided online sessions, a Specialist can walk them through setup or focus on features that will help them make the most of their new device. Customers can also learn more about getting started and going further with their new device with a Today at Apple® session at their nearest Apple Store.

Footnotes

1. Testing was conducted by Apple in September 2026. See apple.com/imac for more information.

2. Apple Intelligence is available with Siri and device language set to Chinese (simplified), Chinese (traditional), Danish, Dutch, English, French, German, Italian, Japanese, Korean, Norwegian, Portuguese, Spanish, Swedish, Turkish, or Vietnamese. Some features may not be available in all regions or languages. Some devices may not be available in all regions. Siri AI is available in beta in macOS 27.2 and requires an Apple Intelligence-enabled device set to a supported language. It is available in English, French, Japanese, Korean, Portuguese, and Spanish. Some features may not be available in all regions or languages. Siri AI is currently unavailable in the EU in iOS, iPadOS, and watchOS. Apple is working constructively with the EU in an attempt to find a path forward. Siri AI is not available for users under 13. Certain Apple Intelligence features that rely on server-side models are subject to daily usage limits, including but not limited to Siri AI, intelligent photo editing tools, Image Playground™, and AFM 3 Cloud models in Shortcuts. Daily limits may vary by feature, request complexity, system demand, system policies, and other factors. Expanded access to such features will be available for a fee in the future. Use of these features is subject to the Apple Intelligence terms and conditions. Learn more at support.apple.com/148587.

3. Results are compared to previous-generation iMac systems with Apple M4, 10-core CPU, 10-core GPU, 32GB of unified memory, and 2TB SSD.

4. Testing was conducted by Apple in October 2026 using shipping competitive systems and select industry-standard benchmarks.

5. The 2.5 Gigabit Ethernet option is available on models with 12-core CPU and 12-core GPU.

6. All four USB-C ports support Thunderbolt 4 on models with 12-core CPU and 12-core GPU.

7. Actual diagonal screen measurement is 23.5 inches. Nano-texture display is an option on models with 12-core CPU and 12-core GPU.

8. iMac with 10-core CPU and 10-core GPU can configure to Magic Keyboard with Touch ID and Numeric Keypad, and iMac with 12-core CPU and 12-core GPU comes standard with Touch ID.

9. iPhone Mirroring is available on Mac computers with Apple silicon and Intel-based Mac computers with a T2 Security Chip. Requires that the user’s iPhone and Mac are signed in with the same Apple Account using two-factor authentication, their iPhone and Mac are near each other and have Bluetooth and Wi-Fi turned on, and their Mac is not using AirPlay® or Sidecar®. Some iPhone features (e.g., camera and microphone) are not compatible with iPhone Mirroring.

10. Breakdown of U.S. retail packaging by weight. Adhesives, inks, and coatings are excluded from Apple’s calculations of plastic content and packaging weight.

11. Apple Upgrade is a device leasing program available in the U.S. (excluding U.S. territories). Leases are provided by Klarna; subject to eligibility and credit approval, including final approval at checkout. To be eligible, you must be a U.S. resident, be at least 18 years old (or the legal age in your state), have an accepted credit or debit card, and have an Apple Account. Additional eligibility criteria apply. Device must be in good condition upon return; damage fees may apply. For iPhone only: In order to lease an iPhone, you must select an eligible carrier (but you cannot use a prepaid carrier plan). Upgrades require entering into a new lease and are subject to eligibility and credit approval. Apple Upgrade is not available on refurbished devices or online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses or enterprises; Government, Education, or Veterans and Military Purchase Programs.

12. Apple Card Monthly Installments (ACMI) is a 0 percent APR payment option that is only available if users select it at checkout in the U.S. for eligible products purchased at Apple and is subject to credit approval and credit limit. See support.apple.com/en-us/102730 for more information about eligible products. Additional limits and restrictions apply. See the Apple Card Customer Agreement for more information about ACMI.

13. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.

^ This offer is for a consumer lease, not a purchase or loan. Lease provided by Klarna Inc. for 24- or 36-month term. Your first monthly payment is due approximately 30 days after device is shipped or available for pickup. Lease approval is subject to eligibility and is based on creditworthiness. Monthly payments are based on the selected device and lease term.

For example: For iMac with a purchase price of $1,499 (excluding taxes and any trade-in credit), the typical monthly payment is $28.99 (excluding taxes and any trade-in credit) for a 36-month lease term and $40.99 (excluding taxes and any trade-in credit) for a 24-month lease term.

No security deposit required. A trade-in device may reduce monthly payments. Advertised monthly payment amount may not include a trade-in device’s estimated value. Upgrades are not guaranteed and are subject to eligibility and approval.

Terminating your Apple Upgrade lease: Closing your lease and returning your device terminates your lease. You may incur a substantial charge up to the amount of your remaining lease payments if you terminate your lease before the end of your initial lease term. You may have the option to upgrade to a new device by entering into a new lease agreement and returning your prior device. If you upgrade, your new monthly payments may be greater than your prior monthly payments. If you do not upgrade, terminate your lease, or purchase your device by the end of the initial lease term, the lease will convert to a month-to-month lease for up to six months. Your monthly payments may increase during the month-to-month period. If you take no action at the end of your extension period, you will be charged for the amount due to exercise the purchase option under your lease. You will not own your device at the end of your lease, unless you pay the amount due to exercise the purchase option. Insurance is not included in your lease, and you may incur damage fees if the device is lost, stolen, or not returned in the condition required by the lease.

Apple Upgrade lease eligibility: Leases are only available to U.S. residents (excluding residents of U.S. territories). Leased devices are only available for shipping to U.S. addresses (excluding U.S. territories) or pickup at Apple Retail stores in the U.S. (excluding U.S. territories). To be eligible for a lease, you must be at least 18 years old (or the legal age in your state of residence), have a valid Social Security number or individual taxpayer identification number (ITIN), have an accepted credit or debit card, have an Apple Account in good standing, have a Klarna account, and be able to receive security verification codes via text message. Leases are not available on refurbished accessories or online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses or enterprises; Government, Education, or Veterans and Military Purchase Programs.

About Apple

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple’s six software platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV. Apple’s more than 150,000 employees are dedicated to making the best products on earth and to leaving the world better than we found it.

NOTE TO EDITORS: For additional information visit Apple Newsroom (www.apple.com/newsroom), or email Apple’s Media Helpline at media.help@apple.com.

© 2026 Apple Inc. All rights reserved. Apple, iMac, Apple M6, Apple M4, Siri AI, Apple Intelligence, Retina, macOS® Golden Gate, Apple M1, Spotlight, Safari, Center Stage, Magic Mouse, Magic Trackpad, Magic Keyboard, Touch ID, Apple Pay, iPhone, Mac, Apple Trade In, Apple Card, Daily Cash, AppleCare, AppleCare+, AppleCare One, Today at Apple, Image Playground, AirPlay, and Sidecar are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

View source version on businesswire.com: https://www.businesswire.com/news/home/20261026645287/en/

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Apple

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